Almost 60% of the adult population in the U.S. found out recently that their personal data—names, social security numbers, birth dates, addresses, driver’s license numbers—could be in the hands of criminals. The disclosure of the data breach came from Equifax, a company name they probably did not recognize. The 145.5 million people impacted certainly never entrusted their personal details to its care.
A new European Union regulation—the General Data Protection Regulation (GDPR)—will go into effect in seven months, strengthening and unifying data protection for individuals, giving them control over their personal data. As it also regulates the export of personal data outside the EU, it affects all businesses, including non-European, operating in the EU. 58% of respondents to a recent survey, however, indicated that their organizations are not fully aware of the consequences of noncompliance with GDPR. While the GDPR gives individuals the right to request that their personal data be erased or ported to another organization, 48% of the respondents said it’s a challenge to find specific personal data within their own databases.
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